Email or Texting: Which one is more effective for your business?
Being able to communicate effectively is the backbone of every successful business. While both email and texting play prominent roles, choosing which one is more beneficial to help your business communication is vital.
Foxie understands this and wants to present both sides to help you decide which option is best for your business communication needs.
Let’s look at the case for using email:
- Detailed communication: Email is best when you need to write lengthy and detailed messages, as well as for any kind of contracts or legal documentation.
- Attachments: If you are needing to send large files and presentations, email is the clear choice.
- Professional tone: When you are sending official correspondences, email provides you with a more structured and professional looking format.
Now Foxie and LinkMy.Wedding will explain the case-use for business texting:
- When it’s urgent: Most people have their phones with them 24/7, so business texting is perfect for time-sensitive updates, reminders, and quick questions.
- Texting is easy: Texting is perfect for short clear messages that don’t require much context.
- Two-way communication: Conversational texting enables real-time interaction, building relationships and making your customers feel valued and heard.
- Accessibility: Practically everyone from ages 10 to 90 owns a cell phone, and texting doesn’t require an internet connection or logging into an email account and scrolling to find a particular communication.
- Texts demand attention: Email inboxes can be crowded, and messages get lost or are sent to spam folders, while texts go straight to the customers phone and demand attention.
Foxie and LinkMy.Wedding realize that email has its place in the scenarios described above and is still a useful communication tool at times.
Texting is faster, easier and with far superior engagement rates, and makes it what we consider to be the clear-cut choice when you want to improve customer satisfaction, boost engagement, and foster strong and long-lasting relationships.
Whether you are looking to improve your business communications through texting, or are planning your wedding or next event, Foxie and LinkMy.Wedding are here to help.
Text START to 36943, fill out our contact form, email me at ajohnson@foxie.com, or if you prefer to speak with a human, call us at 866-BE-ENGAGED (866-233-6424).