Building a Marketing Plan

Every successful person and business became successful by having a vision and a plan. Sure there is that one in a billion chance you might win the lottery or hit a big jackpot at the casino, but for the majority, a successful plan is the key to success.

Foxie knows that “Failing to plan, is planning to fail,” and we have come up with some ways to combat that!

We have decades of starting up and running businesses. We know the importance of creating a strategy, mapping it out, and sticking with it. We have compiled a few ideas that are a great start to any action plan, and combined with FoxieEngage, you will exceed your goals in no time.

1. Be a problem solver, not a salesperson - People want their problems solved. If what you are selling will help them accomplish that, then you are well on your way to a successful partnership. It’s your job as a business owner to understand your clients’ difficulties and match your products and offers to what they need. 
   
2. Build a strategy – A strategy-first approach should be the key element in your marketing plan. Who are you trying to sell to? Why would a customer buy from you and not your competition? What makes your business stand out? 
   
3. Explore your digital presence – Start by scoping out your competition and see what you can find out about them online. Then ask yourself: 
   • What kinds of advertising are they doing?
   • Why is my competition showing up in searches, but I’m not?
   • What terms are my competitors ranking for that I should be?
   • What kind of content are they blogging about?
4. Set quarterly goals and live by them– Planning what needs to be done and when is how you can stay focused on the metrics that matter the most. Create a list of the highest impact items you are focusing on each quarter. Then live by that calendar. If you don’t plan it, odds are, it won’t happen.
   

Are you ready to drastically improve communication with your customers and employees....and help build a successful marketing plan?

Foxie has developed FoxieEngage, which is a single platform that gives you the ability to chat, respond to social media questions, text, talk, and communicate with your staff, customers, and vendors…all on their terms and in the way they choose to communicate with you.

FoxieEngage is what your business needs and what your customers and employees have been yearning for.

Be more engaged with your customers and employees...call us at 866-BE-ENGAGED (866-233-6424), text START to FOXIE (36943) or if you prefer just shoot me an email at mdaudfar@foxie.com.

We are looking forward to engaging with you soon!