You got on an airplane, picked up your rental car and check into your hotel. You put on some nice clothes, met a lot of interesting people, and learned some cool new things.

You have finally achieved your dream of running a small business. Congratulations! Your family and friends are excited about what you have built, and they know your product is needed and will fill a void. The dilemma is: How do you let the rest of the world know about your business and what you have to offer?

We have all been there, having spent hours working with a potential customer. The numerous phone calls, text messages, meetings, and follow-up emails… all with the goal of getting them to sign the contract. But they are moving so slowly as if they don’t have a care in the world. Now what?

Many businesses and brands see a drastic decline in sales during the summer months. School is out, families (and your employees) are going on vacation, and everyone is gearing up for the holiday season and the start of the fiscal fourth quarter.

We’ve all been there. You have had a few calls with the potential customer that you thought went well, you’ve done a demo, you have sent numerous follow-up emails and texts, but you still can’t get them to sign the dotted line and get onboard. You know they want and need what you are offering, but their lack of commitment and indecisiveness is driving you crazy.  Your boss is looking at your sales numbers and keeps reminding you daily that you need to sell, sell, sell. So now what do you do?