You are a sales rep. It’s your job to sell, it’s “what you do.” When you run out of warm leads, it’s time to do what few like doing…and even fewer are successful at… cold-calling.

We have all heard the term “Sales Burnout” ...but do you know what the definition of that really is? It is defined as “Burnout is a state of emotional, mental, and sometimes physical distress that is caused by prolonged or repeated exposure to stressors.”

With the role of a sales rep being a high-stress, high-pressure position, burnout is a common occurrence for those who work in the field. So how do you avoid it?

When you look back at your previous places of employment, do you have managers that you think fondly of?  You probably have had a couple that were fantastic, and you learned from them. They helped and guided you and were focused on making the workplace a more enjoyable place to be. It was obvious that they liked what they did and were good at their job.